DJ Khaled has had a quite a strong relationship with Jordan Brand for quite a while now. He is an avid sneaker collector, especially when it comes to Air Jordan releases 2018, and frequently receives pairs from Jordan Brand that have not yet made their retail debut. More than often, he is also among the list of individuals who tend to receive exclusive Air Jordan iterations from Jordan Brand. For instance, he received Friends and Family pair of the KAWS x Air Jordan 4 rather early. It seems that this year’s Air Jordan releases 2018 will include another DJ Khaled x Jordan Brand collaboration involving the Air Jordan 3.
Last year, when DJ Khaled announced the title of his tenth studio album during a press conference, he was wearing a pink suit with a matching pair of the Don C x Air Jordan 2 “Pink.” The upcoming collaboration will not be the first time that DJ Khaled and Don C have worked together on Air Jordan 3. Prior to the release of “Grateful,” DJ Khaled received an exclusive Air Jordan 3 iteration. The nearly all-Red pair was even displayed at Stadium Goods while DJ Khaled was there for an autograph and meet-and-greet session. This iteration came with hang-tags featuring the “Jumpman” logo and the phrase “WE THE BEST.”
“We The Best” is actually the title of DJ Khaled’s second studio album. Coincidentally, DJ Khaled recently shared a video on his Instagram profile (@djkhaled) that ends with the image you see at the top. The video actually begins with an outline of the Air Jordan 3 followed by “NEW JORDAN ALERT.” Apparently, he is inviting his fans (#FANLUV) at 7711 Melrose Avenue, Los Angeles, CA 90046 on September 24th, Monday between 4 and 8 PM for the “KHALED x JORDAN REVEAL.” In addition to the reveal, DJ Khaled is also giving his fans a chance win a pair of the new Khaled x Jordan sneaker.
To enter this giveaway, all you will to do is attend this upcoming meet and purchase a bundle that will be available there. The bundle will include DJ Khaled’s upcoming “Father of Ashad” album and a We The Best x Jordan t-shirt. As for the new Khaled x Jordan sneaker, it is likely an Air Jordan 3, either a brand new colorway, or possibly the exclusive “We The Best” iteration from last year.
DJ Khaled x Air Jordan Reveal