Brands of a company that get popular among the people are an asset for the company. People tend to hear the name or look for the renowned brand names when they are looking for something that suits their tastes, and this is an unconscious process. This enables companies to make use of the customer’s mind-set and thus releasing more and more products under the same brand name within that line of products. Nike has proven to be pretty successful at doing so. Sneakerheads likely already know about the Air Jordan 12 Low “Playoffs,” but now the low-top model is arriving in a brand new suede-clad “Olive” colorway.
With its Air Jordan, Air Max, and Dunk High brand line – to name a few – gathering reputable presence among the footwear scene. However, at times there might be a release under a successful brand name that looks just like a cash-cow and nothing more, cashing the established name of the brand and trying to get the product into customer’s hands – or in this case, there feet. The featured product from Nike is yet another release under the Air Max series from Nike. The Air Max Light is a sub series from Nike under the Air Max line-up, featuring comforting sneakers with a practical design. This red and blue edition, however, isn’t as simple as it seems. Released in two colorways blue and red, the
The photo of the Air Jordan 12 Low “Olive” featured here was posted on Instagram by @realwop. Furthermore, it turns out that it will be one of Jordan releases 2017. Despite it seemingly all-Black appearance, the Air Jordan 12 Low “Olive” is actually not entirely dressed up Black. Rather, only its suede base is covered in the ominous hue, while it also features Olive Green-colored pebbled leather overlays and Red-colored accents throughout. Keep checking back because Jordan Brand has not announced a release date yet.
Air Jordan 12 Low “Olive”
Release Date: Early 2017