This Saturday night, a wild party had kicked off in the streets of Michigan, after the Michigan Wolverines switched adidas to Jordan Brand, which is a subsidiary of Nike. The University of Michigan is now the only college in the United States whose athletic team is outfitted in Jordan Brand. Jim Harbaugh, the coach of the Wolverwines, lead the students out on the streets in the form of a rally, all the while singing “Hail to the Victors.” Of course, switching to a new brand means brand new gear and amongst the gear was the Jordan Trainer 1 featured here, which sports the Wolverines’ logos.
While the Nike apparel deal did kick off until Monday, avid fans could not help but get busy shopping and going crazy over the new gear. Plenty of buyers also reacted by tweeting about it, making abundant use of emojis in their tweets. By the middle of the night, the store website of the college also end up crashing because of the overwhelming number of visitors flooding over to it. Overall, it is obvious that is was a successful and wise move by the University of Michigan to sign up with Nike’s Jordan Brand. The trainer mentioned above will also be among August 2016’s Air Jordan releases.
Of course, the Jordan Trainer 1 is dressed up in the official colors of the Michigan Wolverines, Thus, this trainer’s uppers feature a Dark Blue base and are also covered in Maize-colored elephant print detailing. The heel tabs, inner sock linings and the bold “M” branding on the tongues are also covered in the Maize hue. This trainer also sports plain White Jordan Jumpman logos on the sides, which match its midsoles, while it is also equipped with icy outsoles that also feature the Wolverines’ Maize-colored “M” logo.
While this trainer was amongst the gear that was available during the recent wild Nike party in Michigan, it will now be making its official retail debut. Based on confirmation from Jordan Brand, this Jordan Trainer 1 “Michigan” will retail at a price of $125 on August 8th.
Jordan Trainer 1 Low “Michigan”
Release Date: August 8th, 2016
845403-420 | $125