Tag Archives: Air Frequency

Fat Joe Gave Away An Air Max Pack In Foot Locker’s Digital Spot

Back in August, Nike released the “Discover Your Air” Pack that consisted of matching Air Max 95, Air Max Plus and Air Max Plus 97 colorways. It was a Foot Locker exclusive release that hit the shelves on August 23th, 2018. It was a retro-themed pack inspired by the 90s, which Nike referred to as “The Era That Inspired AIR.” The color scheme of all three sneakers was similar to that of the Air Huarache Light OG “Ultramarine” that made its retail debut back in 1993. Nike and Footlocker teamed up for another “Discover Your Air” campaign, which includes a digital spot featuring rapper Fat Joe.
If you have not already figured it out, the whole purpose of Foot Locker x Nike “Discover Your Air” campaign is to celebrate the 90s. The Fat Joe Carpool Karaoke-like digital spot was named “Mo Flow Cab Hail The ‘90s.” It featured Fat Joe riding in the front passenger seat of a taxi, making passengers in the back seat to rap along with popular 90’s hip-hop songs. The passengers included comedian Haha Davis, and rappers LGP Qua and Sheck Wes. The passengers who successfully completed the 90s flow were driven to the nearest Foot Locker store to receive their very own Air Max “Frequency” Pack. Continue reading Fat Joe Gave Away An Air Max Pack In Foot Locker’s Digital Spot